MG Electrifies Brand Expansion with Leadership Appointment

The latest development in the automotive industry has seen the formal appointment of Mr. Zhou Qi as the new General Manager of the MG Brand Management Department, with a focus on accelerating brand upgrade and market expansion.

Mr. Zhou Qi brings extensive experience in marketing and management to his new role, boasting expertise in branding development and channel operations. Having spent majority of his career at SAIC Motor's General Automotive Works Division, where he held positions for product development, marketing, channel expansion, and core brand formation, he has made an indelible mark on the company.

In a pivotal moment as the company embarked on its strategic shift towards youth-oriented campaigns and New Energy Vehicle transition under the leadership of SAIC Motor, Mr. Zhou Qi's contributions are noteworthy.

Following his takeover in 2023, MG saw a remarkable rise in global sales with over $840,000 vehicles sold worldwide, securing a fifth consecutive year as a single-brand export champion. In anticipation of bringing fresh energy and creativity into the team under Mr. Zhou Qi's leadership, there is high hope for brand growth and market development.

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