Dec 6, 2024

Limited Time Launch: Starship 7 EM-i Hits China, Priced from $9,980 for a 1,420km Long-Range Adventure with Song Pro's Beat Competitors

JILIN YUE HE STARCAR 7 EM-I OFFICIALLY LAUNCHED, WITH 5 VEHICLES AND PRICES STARTING FROM $1,038

Date: December 6th

The Jilin Yue He Starcar 7 EM-I, a plug-in hybrid tight SUV, has officially been launched. The vehicle is based on an exclusive powertrain architecture by GEA and first features the Godzilla EM-i super electric motor. With its 1.5L petrol engine paired with electric motors, the car boasts CLTC pure-electric range of up to 120km.

Here's a list of the available trim levels:

OFFICIAL PRICES

The official prices for the vehicles start at $10,380 (55 km range), going up to $13,680 (120 km range).

| Car Model | Official Price (USD) | Limited Time Price (USD) | |------------------|-----------------------|---------------------------------| | 55km | 1038 | 998 | | 55 Exploration | 1138 | 1098 | | 120km Launch+ | 1168 | 1128 | | 120km Explore Plus | 1268 | 1228 | | 120km Commander | 1368 | 1328 |

Key Features

The Jilin Yue He Starcar 7 EM-I boasts both a simple and stylish appearance, marked by an enclosure-grilled front facelift, which no longer supports the traditional moving headlamps. LED daytime running lights are present at the front of the car, accompanied by fog lamps.

On the side of the car, new hard-wiring is noted with distinctive straight shoulders that exude a sense of solidity and might. The length-width-growth measurements of the new car stand at 4740/1905/1685mm, along with its wheelbase measuring out to be around 2755mm.

A frontal grating tail-lamp design provides an excellent mark of recognition on exiting visibility, complemented by a hidden air management layout that results in perfect coherence.

Inside the car is the Starcar's new interior panel set up which features crisp textures and a range of new accessories. The official launch statement also announced that future models for all Jilin products will now be running with Flyme Auto car system upgrade.

Technology and Performance

The base model's performance specifications are: 1.5L engine + P01 electric motor + single-downturn DTH automatic drive (60 horsepower, 115 Nm) and fuel capacity up to 55km range, providing a consumption of approximately 3.75 L *100K.

Market Insights and Competition

Compared to the Song Pro DM-i and Haiyi 05 DM-I , which are the key competitors for the Starcar , our vehicle has secured some marginal advantages in car length/width height ratio as well as range mileage capacity, as measured by the consumption of energy. These subtle differences will undoubtedly have a direct effect on customers' perceptions.

Moreover, given that it was launched later than its opponents, we anticipated a strong sense of novelty, coupled with its relatively competitive prices and features. This naturally contributes to an expected positive impression from all stakeholders, particularly consumers who place their trust in established brands.

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